CRM is used to increase clarity and accountability
CRM software brings all your work processes on a central platform. You can manage and resolve all the cases from and within the CRM through a dashboard that is visible to everyone. So, all employees are aware of any new, ongoing and closed inquiries.
As team members as well as managers, can view all work, there is no scope of miscommunication or mismanagement of resources. These capabilities of CRM ensure more clarity and accountability.
CRM brings open visibility
Effective use of time is still a significant challenge faced by many organizations. CRM creates visible timelines and makes it easy to monitor work done by all employees through a shared dashboard. Everyone’s efforts (or lack of) are out in the open. Such open visibility can make the workforce more accountable to finish work within set deadlines. Also, managers can always intervene if some team members are facing hurdles and help them to deliver work on time.
CRM ensures a consistent quality of service by implementing a better case structure
To be a successful business, you need to make sure that you offer customer service with the same consistency. To deliver valuable service every single time, the cumulative efforts of your employees need to be consistent too. You can achieve this by creating a better case resolution with CRM.
It may be easier said than done. However, with Solastis CRM, it is indeed simple to create a structure for every business process. You can create a case type for recurring procedures and apply a standard task template to such similar procedures. In this way, every time an employee resolves a case, you can ensure he follows the same series of steps to give a consistent result.